Web Transparency for Complex Targeting
Abstract
Big Data promises important societal progress but exacerbates the need for due process and accountability. Companies and institutions can now discriminate between users at an individual level using collected data or past behavior. Worse, today they can do so in near perfect opacity. The nascent field of web transparency aims to develop the tools and methods necessary to reveal how information is used, however today it lacks robust tools that let users and investigators identify targeting using multiple inputs.
Document Details
- Document Type
- Pub Defense Publication
- Publication Date
- Jun 15, 2015
- Source ID
- 10.1145/2796314.2745896
Entities
People
- Augustin Chaintreau
- Guillaume Ducoffe
- Mathias Lécuyer
- Roxana Geambasu
Organizations
- Columbia University
- Defense Advanced Research Projects Agency
- Institut National de Recherche en Informatique et en Automatique
- National Science Foundation