Paying Attention to the Algorithm Behind the Curtain: Bringing Transparency to YouTube's Demonetization Algorithms

Abstract

YouTube has long been a top-choice destination for independent video content creators to share their work. A large part of YouTube's appeal is owed to its practice of sharing advertising revenue with qualifying content creators through the YouTube Partner Program (YPP). In recent years, changes to the monetization policies and the introduction of algorithmic systems for making monetization decisions have been a source of controversy and tension between content creators and the platform. There have been numerous accusations suggesting that the underlying monetization algorithms engage in preferential treatment of larger channels and effectively censor minority voices by demonetizing their content.

Document Details

Document Type
Pub Defense Publication
Publication Date
Nov 07, 2022
Source ID
10.1145/3555209

Entities

People

  • Arun Dunna
  • Brendan T O'Connor
  • Ethan Zuckerman
  • Katherine A. Keith
  • Narseo Vallina-rodriguez
  • Rishab Nithyanand

Organizations

  • Air Force Office of Scientific Research
  • Institute IMDEA Networks
  • National Science Foundation
  • University of Iowa
  • University of Massachusetts
  • Williams College

Tags

Readers

  • Agent-Based Social Robotics and Mobile-Assisted Learning in Virtual Environments.
  • Government and Public Administration Law.
  • Political Violence and Terrorism Studies.