BEHAVIORISTIC OR NORMATIVE DECISION CRITERIA
Abstract
Different models of decision making processes are discussed and contrasted. It is pointed out that the difference between certain"rationalistic" models and heuristic decision rules is are a more a matter of the scope of the process being modeled than a basic difference in approach.
Document Details
- Document Type
- Technical Report
- Publication Date
- Mar 19, 1963
- Accession Number
- AD0401290
Entities
People
- Martin Shubik
Organizations
- IBM Thomas J. Watson Research Center