COMMUNICATION AND DRIVING SAFETY: THE ROLE OF MASS MEDIA AND THE EFFECTS OF POSITIVE AND NEGATIVE SYMBOLISM IN ACCIDENT PREVENTION.

Abstract

The report analyzes the fole of mass media communications in automobile accident prevention. The most effective type of motivation in accident prevention is considered.

Document Details

Document Type
Technical Report
Publication Date
Jan 01, 1965
Accession Number
AD0618546

Entities

People

  • Gilbert Lee Whiteman

Organizations

  • University of Oklahoma

Tags

DTIC Thesaurus Topics

  • Accident Prevention
  • Accidents
  • Automobiles
  • Mass Media
  • Media
  • Motivation

Readers

  • Aviation Safety and Air Traffic Management
  • Organizational Psychology.
  • Political Violence and Terrorism Studies.