Evaluation of College Management Courses.

Abstract

The answers from 247 questionnaires from managers of 27 corporations, divided between the eastern and western United States, were analyzed to determine those college and university courses which business and industry feel would contribute most to the future managerial success of a person graduating from college and starting a career as a management trainee. The results of the survey indicated basic agreement between eastern and western management personnel as to the emphasis placed on the six related course classifications and most of the individual courses within each classification. Many of the individual courses within all classifications were considered important; however, the financial and personnel management groups received the most emphasis, followed by the operating management classification. The results also indicated that today's managers do not consider many of the courses, presently required as core courses (i.e., business law, economics, marketing, etc.) to be as valuable as the colleges and universities apparently think. (Author)

Document Details

Document Type
Technical Report
Publication Date
Sep 01, 1973
Accession Number
AD0769804

Entities

People

  • Louis W. Nordstrom Jr
  • William J. Coffey

Organizations

  • Naval Postgraduate School

Tags

DTIC Thesaurus Topics

  • Classification
  • Commerce
  • Management Personnel
  • Manpower Utilization
  • Marketing
  • Personnel Management
  • Students
  • United States
  • Universities

Readers

  • Military Leadership and Professional Education.
  • Organizational Process Management (OPM).
  • Psychometric Testing or Psychological Assessment.