A Further Study of Satiation Effects in Selective Exposure to Information.
Abstract
In two experiments, subjects listened to varying time amounts of a tape-recorded message that was either pro or counterattitudinal in nature. Subsequently the subjects were allowed to choose between listening either to a supportive argument or to a travelogue. Almost without exception, the subjects--regardless of their initial attitudes or prior satiation experience--preferred additional information. The subjects who had previously listened to a counterattitudinal argument were divided more often between the supportive message and the travelogue than those who had been exposed to a supportive message. Alternative explanations for this finding are possible. (Modified author abstract)
Document Details
- Document Type
- Technical Report
- Publication Date
- Apr 01, 1974
- Accession Number
- AD0777110
Entities
People
- Elliott Mcginnies
- Richard Wellins
Organizations
- American University