Enhancing Unit Cohesion Via Social Media

Abstract

The generation entering the military grew up in an era where social media has always existed as an extension of their lives. Military leaders recognize this revolution in how people communicate, but usually limit their scope of online participation to simply obtaining a social media presence. Although having a presence online is largely recognized as an imperative in today's interconnected society, the implementation by most military units fails to capitalize on the potential benefits that could occur in this new domain. Leaders who connect with their members via social media can potentially develop a more connected organization and by extension build better unit cohesion.

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Document Details

Document Type
Technical Report
Publication Date
Jun 10, 2016
Accession Number
AD1019967

Entities

People

  • Gregory M. Duesterhaus

Organizations

  • United States Army Command and General Staff College

Tags

Communities of Interest

  • Biomedical
  • Energy and Power Technologies
  • Engineered Resilient Systems
  • Human Systems

DTIC Thesaurus Topics

  • Best Practices
  • Case Studies
  • Demographic Cohorts
  • Department Of Defense
  • Group Dynamics
  • Military Science
  • Organizational Structure
  • Psychological Phenomena And Processes
  • Psychology
  • Social Media
  • Social Networking Services
  • Social Networks
  • Social Psychology
  • Social Sciences
  • Students
  • United States
  • War Colleges

Readers

  • Economics
  • Military Mobilization and Reserve Forces Studies.
  • Systems Analysis and Design