The Future of Journalism: A Nonprofit Model
Abstract
There is little debate on the pressure newspapers face to maintain profits and revenue in the face of an explosion in competition from internet-based news outlets. News organizations have attempted to address the impact of declining revenues by slashing reporting staffs and even stopping publication and moving all content to the internet like the Seattle Post-Intelligencer. Others have attempted some hybrid of printed papers and paid content websites like the Wall Street Journal and starting in 2011, the New York Times. Despite these efforts, the question of how to remain profitable in the existing business model dominates any discussion on the future of journalism. Rather than focus on the established and ineffective status quo, newspapers must consider radical change to survive the increasingly competitive new environment. Primarily, newspapers should transition to a non-profit model, soliciting support from philanthropic foundations and private individuals while also relying on traditional advertising.
Document Details
- Document Type
- Technical Report
- Publication Date
- Jan 01, 2010
- Accession Number
- AD1020046
Entities
People
- Nathan Mitchell
Organizations
- Air Command and Staff College