Content Analysis of Mass Media Coverage of Concorde May 1976 - February 1977.

Abstract

Data were produced from observation of 16 broadcast and print media outlets representing areas both affected and unaffected by flights of the Concorde airplane. All monitored stories concerning the Concorde were coded on two major classes or variables: Prominence and Assertions. A third variable, Strength-Direction, was derived from these two. Statistical analyses of the resulting data indicated that Concorde coverage involved both a local issue orientation and a national issue one. The media monitored presented significantly more prominent negative assertions about Concorde than positive assertions. Unaffected area newspapers were significantly negative while affected area newspapers were not. (Author)

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Document Details

Document Type
Technical Report
Publication Date
Dec 01, 1977
Accession Number
ADA066529

Entities

Organizations

  • University of Connecticut

Tags

Communities of Interest

  • Air Platforms
  • C4I
  • Counter IED
  • Cyber

DTIC Thesaurus Topics

  • Agreements
  • Aircrafts
  • Computer Programming
  • Data Science
  • Economics
  • Environment
  • Information Science
  • Mass Media
  • New York
  • Newspapers
  • Periodicals
  • Plastic Explosives
  • Standards
  • Statistical Analysis
  • Statistical Tests
  • United States
  • Video Tapes

Fields of Study

  • Psychology

Readers

  • Aerospace Engineering
  • Economics
  • Theoretical Analysis.