Perceived Credibility of News on World Wide Web Homepages.

Abstract

This study was designed to compare the credibility of news posted on news media-sponsored World Wide Web homepages, organization-sponsored homepages, or shown on television. There is evident concern among journalists over the public's perception of news credibility, and it seems there is an intuitive link between high channel credibility and increased use of that channel or medium. However, this study provides evidence that media credibility is only of secondary importance to news users as they decide where to get their news. While people do make credibility judgments about the news channels they use, they do not necessarily choose to use or not use a channel based on its perceived credibility.

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Document Details

Document Type
Technical Report
Publication Date
Oct 23, 1999
Accession Number
ADA370482

Entities

People

  • Linda N. Pepin

Organizations

  • Air Force Institute of Technology

Tags

Communities of Interest

  • Biomedical
  • Human Systems
  • Weapons Technologies

DTIC Thesaurus Topics

  • Air Force
  • Cognition
  • Electronic Mail
  • Families (Human)
  • Food Safety
  • Health Services
  • Human Behavior
  • Internet
  • Judgment
  • Medical Personnel
  • Psychology
  • Public Relations
  • Quality Control
  • Social Psychology
  • Substance-Related Disorders
  • Traumatic Stress Disorder
  • World Wide Web

Readers

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