Youth Attitude Tracking Study: 1999 Propensity and Advertising Report
Abstract
The Youth Attitude Tracking Study (YATS) has been conducted annually since 1975 for the purpose of collecting information from American youth on topics such as their future plans, current events, military recruiting advertising, and media habits. The primary focus of YATS has been to measure enlistment propensity-active duty, Reserve/National Guard, composite, and Service- specific propensity. Over the past two decades, YATS has been the primary source of information for Department of Defense officials regarding youth enlistment propensity. The 1999 YATS survey collected information during 30-minute interviews with a nationally representative sample of 10,054 youth between the ages of 16 and 24.
Document Details
- Document Type
- Technical Report
- Publication Date
- Jul 01, 2000
- Accession Number
- ADA385236
Entities
People
- Cynthia V. Helba
- D. W. Hintze
- James B. Greenlees
- Miahael J. Wilson
- Tracey Hagerty
Organizations
- Defense Manpower Data Center