Analysis of the USAREC Recruiting Incentive, Partnership for Youth Success (PaYS) as Viewed by the Big-3 Companies of the Automotive Industry: Results, Conclusions and Recommendations
Abstract
The Partnership for Youth Success (PaYS) is a new USAREC formulated recruiting incentive designed to appeal to high school seniors and graduates who would rather enter the workforce than attend college at the end of their initial term of Army service. The purpose of the present study was to present a briefing on the particulars of the PaYS program to officials of the "Big-3" automakers to determine the views of a homogeneous industry segment concerning the perceived strengths and weaknesses of the program as currently structured. This research was designed to offer all feedback gathered to the program's proponent for possible modification of the program to maximize its value as a recruiting incentive. An analysis of the feedback from the Human Resources Directors of Daimler-Chrysler, General Motors, and Ford as well as an official of the UAW indicated a uniform and consistent view that, while interested in employing former soldiers, the companies could not participate in the PaYS program as currently structured. Possible modifications of the program are provided as recommendations along with a possible protocol to be conducted on the target market by an appropriate survey agency to determine the extent of interest in the PaYS program as a significant recruiting incentive.
Document Details
- Document Type
- Technical Report
- Publication Date
- Mar 01, 2001
- Accession Number
- ADA389686
Entities
People
- Al H. Bemis
- Dennis L. Benchoff
- Robert M. Elton