The Educator Market: Military Recruiting Strategies

Abstract

From March 2001 to April 2002, the Defense Manpower Data Center studied the educator market and DoD efforts to interface with educators. Interviews were conducted with educators, educational association leaders, recruiting command personnel, and DoD program managers. The goal of the interviews was to obtain information on current programs and respondents recommendations on improving DoD's interface with educators. Eight strategic imperatives, with objectives and tactics, were provided as a blueprint for prioritizing work with educators. The strategic imperatives highlight the importance of continued efforts to understand and track this market. The imperatives focus on ways to expand educator's knowledge of the military, the need to incorporate course content on the military into college curricula, and the need to document current practices and develop plans for improvement.

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Document Details

Document Type
Technical Report
Publication Date
Aug 01, 2002
Accession Number
ADA416291

Entities

People

  • Anita R. Lancaster
  • Elaine Sellman
  • Julie Hassett

Tags

Communities of Interest

  • Human Systems

DTIC Thesaurus Topics

  • Air Force
  • Data Centers
  • Department Of Defense
  • Education
  • Enlisted Personnel
  • Management Personnel
  • Manpower
  • Market Research
  • Military Personnel
  • Personnel Management
  • Recruiting
  • Recruits
  • Security
  • Students
  • Training
  • Websites
  • World Wide Web

Readers

  • Joint Military Operations and Doctrine.
  • Military Leadership and Professional Education.
  • Naval Personnel Management