The Role of Media Coverage in Meeting Operational Objectives
Abstract
Operational commanders can influence the stability of operational objectives and the availability of resources to meet those objectives by using well-orchestrated media coverage to describe the goals, strategies, event and outcomes of campaigns and major operations. The media performs the essential role of bridging the gap between the general public's knowledge and insight into the activities occurring throughout a major operation or campaign. This paper looks at the strategies and outcomes of media coverage of three recent operations: Operation Desert Storm, Operation Restore Hope (Somalia) and Operation Iraqi Freedom. It describes some of the motivations and concerns of the news media, and examines doctrine from the perspective of the media's requirements for information. Finally, recommendations are made to improve future media coverage of operations.
Document Details
- Document Type
- Technical Report
- Publication Date
- May 16, 2003
- Accession Number
- ADA420295
Entities
People
- Mary Jane Mitchell-musumarra
Organizations
- Naval War College