Public Affairs: An Operational Planning Function to Safeguard Credibility and Public Opinion
Abstract
The thesis of this paper is that PA must be considered, planned and used as an operational function that coordinates the dissemination of information released in the public domain. Because the media now plays such a prominent role in military operations and it is a means by which national and international audiences get their information, PA must be planned in an operational context throughout all phases of conflict. Although the target audiences may differ when a commander is considering message dissemination through either the PA or IC channel, the consistency of the messages is important to credibility and therefore communication coordination is vital.
Document Details
- Document Type
- Technical Report
- Publication Date
- Feb 09, 2004
- Accession Number
- ADA422803
Entities
People
- Dawn Cutler
Organizations
- Naval War College