DOD Public Affairs Strategies and Means During OIF: Were They Effective?

Abstract

The Department of Defense (DoD) conducted a public affairs campaign during Operation Iraqi Freedom (OIF) that included a variety of strategies and means to communicate to the American public and the international community the U.S. intentions concerning military operations in Iraq. Did DoD employ the appropriate strategies and means to meet the communication goals and how did DoD measure the effectiveness of its communications strategies and means? This paper will examine DoD's effectiveness in communicating its strategies goals objectives about military operations during OIF and the means by which DoD executed the strategies and means.

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Document Details

Document Type
Technical Report
Publication Date
Mar 18, 2005
Accession Number
ADA432666

Entities

People

  • Rivers J. Johnson Jr

Organizations

  • United States Army War College

Tags

Communities of Interest

  • Counter WMD
  • Electronic Warfare
  • Materials and Manufacturing Processes
  • Space

DTIC Thesaurus Topics

  • Combat Operations
  • Department Of Defense
  • Electronic Warfare
  • Governments
  • Information Operations
  • International Organizations
  • Iraqi-War
  • Joint Military Activities
  • Military Operations
  • Military Science
  • National Security
  • Public Relations
  • United States
  • United States Central Command
  • War Colleges
  • Warfare
  • Weapons Of Mass Destruction

Readers

  • Defense Technology Research and Development.
  • Military History / Militaries and War Studies
  • Military and Counterinsurgency Studies.