Department of Defense Influencer Poll Wave 4 - June 2005. Overview Report

Abstract

The Department of Defense (DoD) conducts Influencer Polls twice a year to measure influences' perceptions of the military and their likelihood to recommend military service to youth. This report details the findings of the June 2005 Influencer Poll. The primary focus of the poll was to learn about the military attitudes of adults who have relationships with youth ages 12-21. These influencers' recommendations regarding military service significantly affect potential recruits' decision whether or not to enlist. To this end, the June 2005 Influencer Poll measured influencers: favorability toward and knowledge of the military; attitudes toward the military;; interactions with military recruiters; sources of impressions about the military and perceptions of the impact that different sources of impressions have on their likelihood to recommend the Military.

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Document Details

Document Type
Technical Report
Publication Date
Dec 01, 2005
Accession Number
ADA444476

Entities

People

  • Jason Fors
  • Luciano Viera Jr.
  • Matt Boehmer
  • Sean M. Marsh
  • Stacy Emanuel

Organizations

  • Defense Human Resources Activity

Tags

Communities of Interest

  • Human Systems

DTIC Thesaurus Topics

  • Active Duty
  • African Americans
  • Business Administration
  • Commerce
  • Computer Programming
  • Computers
  • Department Of Defense
  • Employment
  • Ethnic Groups
  • Families (Human)
  • Human Resources
  • Management Personnel
  • National Guard
  • Organizational Structure
  • Students
  • Training
  • United States

Fields of Study

  • Psychology

Readers

  • Organizational Psychology.
  • Political Violence and Terrorism Studies.