Inferring Trust Relationships in Web-Based Social Networks

Abstract

The growth of web-based social networking and the properties of those networks have created great potential for producing intelligent software that integrates a user's social network and preferences. This research focuses on the concept of trust in social networks. The goal of the work is to use explicit trust ratings that describe direct connections between people in social networks and compose this information to infer the trust that may exist between two people who are not directly connected. The paper presents two variations on an algorithm to make this calculation in networks in which users rate one another on a binary scale (trusted or not trusted). The authors begin by presenting a definition of trust and illustrating how it fits in with making trust ratings in web-based social networks. For both algorithms, the objective is to infer trust values that are accurate to the person for whom they are calculated. They introduce each algorithm in detail, followed by a theoretical analysis that shows why highly accurate results can be expected. This is reinforced through simulation that demonstrates the correctness in simulated networks. Finally, they demonstrate the potential of using inferred trust values to create trust-aware applications through a prototype of TrustMail, an e-mail client that uses trust ratings as a mechanism to filter e-mail.

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Document Details

Document Type
Technical Report
Publication Date
Jan 01, 2006
Accession Number
ADA447930

Entities

People

  • James Hendler
  • Jennifer Golbeck

Organizations

  • University of Maryland

Tags

Communities of Interest

  • Materials and Manufacturing Processes

DTIC Thesaurus Topics

  • Accuracy
  • Algorithms
  • Artificial Intelligence
  • Behavioral Sciences
  • Computer Science
  • Electronic Commerce
  • Electronic Mail
  • Filtration
  • Knowledge Management
  • Models
  • Networks
  • Simulations
  • Social Media
  • Social Networks
  • Social Sciences
  • United States
  • Websites

Fields of Study

  • Computer science

Readers

  • Agent-Based Social Robotics and Mobile-Assisted Learning in Virtual Environments.
  • Computational Modeling and Simulation

Technology Areas

  • AI & ML