21st Century Recruiting Challenges for America's Army
Abstract
The current recruiting environment in America is more challenging today than at any other period in the nearly thirty-five year history of the nation's all-volunteer force. The Global War on Terror (GWOT) represents America's longest protracted conflict in the history of the all-volunteer force. The Army is the nation's largest branch of service, and has shouldered a heavy burden in the GWOT. Indicators from senior military and civilian leaders point to persistent conflict for the foreseeable future. Multiple tours in Iraq and Afghanistan have required significant sacrifice from the men and women in uniform and their families. The current military operational tempo, coupled with policy decisions that impact therein, have had a significant impact on the propensity of young qualified Americans to join the military. This paper will discuss the current recruiting landscape, how the political and media environment has impacted recruiting in the Army. It will conclude with a recruiting campaign recommendation for recruiting the all-volunteer force in a challenging recruiting environment, while maintaining the quality and quantity of personnel to meet the nation's strategic challenges.
Document Details
- Document Type
- Technical Report
- Publication Date
- Mar 18, 2008
- Accession Number
- ADA482257
Entities
People
- Jeremy M. Martin
Organizations
- United States Army War College