Apple App Store as a Business Model Supporting U.S. Navy Requirements

Abstract

Naval Open Architecture (NOA) is the confluence of business and technical practices yielding modular, interoperable systems that adhere to open standards with published interfaces. This approach significantly increases opportunities for innovation and competition, enables re-use of components, facilitates rapid technology insertion, and reduces maintenance constraints. A key enabler of the NOA initiative is the Software Hardware Asset Reuse Enterprise (SHARE) repository. The repository was created in August 2006 to facilitate the reuse of software and thereby reduce future development costs. The total benefit of the repository will correspond to the quality and quantity of the applications deposited into it. Indisputably, the most successful software repository in the public sector is the Apple App Store. As of October 2011, Apple lists more than 425,000 applications available. The purpose of this research is to examine the business model of the App Store to identify which of its effective business practices might be applicable to the SHARE repository.

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Document Details

Document Type
Technical Report
Publication Date
Oct 25, 2011
Accession Number
ADA555658

Entities

People

  • Brad R. Naegle
  • Douglas E. Brinkley

Organizations

  • Naval Postgraduate School

Tags

Communities of Interest

  • Cyber
  • Materials and Manufacturing Processes

DTIC Thesaurus Topics

  • Business Administration
  • Commerce
  • Computer Programming
  • Computer Programs
  • Computers
  • Contracts
  • Electronic Mail
  • Intellectual Property
  • Logistics
  • Management Personnel
  • Mobile Operating Systems
  • Open System Architecture
  • Operating Systems
  • Organizational Structure
  • Public Policy
  • Software Development
  • Web Browsers

Fields of Study

  • Computer science
  • Engineering

Readers

  • Agent-Based Social Robotics and Mobile-Assisted Learning in Virtual Environments.
  • Enterprise Information Systems Architecture and Joint Command Capability Interoperability Support.