Influence Campaign Awareness and Sensemaking (INCAS)

Abstract

The Influence Campaign Awareness and Sensemaking (INCAS) program is developing analyst-guided techniques, tools, and platforms for the DoD to detect and understand geopolitical influence campaigns in a rigorous, quantitative manner. Increasingly, competitors and adversaries are using influence operations to project soft power. Competitor and adversary influence campaigns can be overt in the form of anti-U.S. messaging, or they can be disguised in the form of complex narratives that seek to advance agendas harmful to U.S. interests. The U.S. Government and DoD need the capability to rapidly detect and understand competitor and adversary messaging campaigns and narratives within the context of the populations and groups for whom they are intended. To accomplish this, the program will develop and operationalize natural language processing, social network analysis, psychographics, and behavioral science-based technologies, and integrate these into a unified influence campaign modeling framework and sensemaking platform. INCAS aims to produce a suite of automated digital tools to enable analysts to better understand how information is being used by competitors and adversaries, and to quantitatively assess in real time and at scale the effects of influence campaigns across time and over multiple platforms.

Document Details

Document Type
Accomplishment
Publication Date
Oct 01, 2025
Source ID
a8d6926607e614ba992c22cdbae26ea8

Tags

Fields of Study

  • Environmental science

Readers

  • Agent-Based Social Robotics and Mobile-Assisted Learning in Virtual Environments.
  • Irregular Warfare and Special Operations Cyberspace Operations against Adversarial Threats.
  • Team-Based Human-Centered Cognitive Task Decision Making and Information Performance.

Technology Areas

  • AI & ML

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